Browsing: Marketing

Discover the key findings from CSG’s 2024 State of the Customer Experience Report, highlighting the shift towards prioritizing small, effortless moments over grand journeys in winning customer loyalty. Learn how businesses are leveraging technology, emotional intelligence, and agility to redefine CX strategies and drive success in today’s competitive landscape

Learn how Comcast Advertising’s Signal Authentication Service enhances the accuracy of cross-screen measurement and attribution for television advertising, providing advertisers with invaluable insights into campaign effectiveness. Discover how this groundbreaking solution empowers advertisers to optimize their strategies and reach target audiences effectively across all screens