SOCi Inc., the leading collaborative marketing cloud platform for multi-location businesses, announced that Ed Calnan will become the company’s president and chief revenue officer. As a three-time entrepreneur and co-founder of Seismic Software, Mr. Calnan helps drive SOCi’s strategic growth initiatives and helps SOCi, a six-time Inc. 5000 Fastest Growing Company, continue its impressive performance as a premier. In this role, he will oversee its revenue-generating functions. Marketing technology partner for the world’s largest enterprise brands.
Calnan brings a wealth of experience to SOCi, having founded the $3 billion+ Unicorn Seismic, a leader in sales enablement and marketing orchestration technology. The company’s revenue has grown from $0 to more than $300 million with over 1,500 employees, 2,000 customers, and 6 companies. Acquisitions along the way. As President and CRO, Mr. Calnan will focus on expanding SOCi’s market presence, building strategic partnerships, and driving revenue growth across the organization. His deep understanding of the digital and multi-location landscape and passion for innovation make him a perfect fit for SOCi’s mission to help multi-location companies succeed in the digital era.
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“We are excited to welcome Ed Calnan to the SOCi team as President and CRO. His leadership and experience will help our company continue to grow and provide our clients with the most comprehensive and effective solutions. This will help us in our efforts,” said Afif Khoury, co-founder and CEO of SOCi. “Ed shares our vision for SOCi as we evolve our technology platform to deliver new categories of collaborative marketing solutions. We look forward to working with Ed as a strategic partner on this exciting journey. We look forward to working closely together.”
Karnan, who is well versed in solving complex workflow and marketing problems for enterprises, was drawn to SOCi’s AI-powered innovations like SOCi Genius. We believe this will change the way people interact with software, allowing marketers to spend more time doing what they love, instead of being stuck. See time-consuming tasks down to the last detail.
“For businesses with multiple locations, how customers find, rate, and engage with you is crucial. When it comes to managing this, SOCi has already done a great job of providing marketer pain points with AI-powered tools, and some of the most reputable household names are already relying on the SOCi platform to increase customer satisfaction, according to Ed Calnan, President and CRO of SOCi. “I was initially drawn to SOCi because of its people and its product, and I’m confident that we can take this company to new heights and increase business performance for enterprises across the entire customer experience journey.”
Calnan is looking forward to becoming part of the JMI family again. That’s because the growth equity firm is an early investor in Seismic and a significant investor in SOCi.
“SOCi has had incredible success developing industry-leading marketing platforms for multi-location companies, and we believe that visionary leadership plays a critical role in taking software companies to the next level. We are aware of this,” said Suken Bakir, general partner at JMI Equity. . “Based on Ed’s impressive track record, we believe his strategic vision will drive the company’s continued success in the rapidly changing martech environment.”
