Gartner has positioned Braze as a Leader in the 2023 Magic Quadrant for Multichannel Marketing Hubs. Braze is a comprehensive customer engagement platform that facilitates conversations between customers and the brands they love. Based on particular criteria, the company’s overall completeness of vision and capacity for execution were examined.
“We feel that this recognition demonstrates both our leadership in defining the future of customer engagement, and consistent execution against our long-term vision for the space,” stated Bill Magnuson, Co-Founder and CEO of Braze. The Braze platform continues to offer outstanding returns on investment to multinational corporations of all sizes, with the help of our partners and client community. We’re thrilled to continue collaborating with this amazing group of marketers and customer engagement experts as they use Braze to advance their customer engagement strategies, improving both the customer experience and the results for their businesses along the way.
Marketing Technology News: Yale University Selects Clarivate to Provide Their Next Library Services and Discovery Platforms
The Magic Quadrant reports are the product of in-depth, fact-based research in a particular market, giving a broad perspective of the relative positions of the providers in markets with strong growth and clear provider differentiation. The four quadrants of providers are Leaders, Challengers, Visionaries, and Niche Players. With the help of the research, you may tailor market analysis to your own company and technological requirements.
Get a free copy of the Magic Quadrant study to read more about the Braze platform’s advantages and disadvantages, as well as competing provider products.
Magic Quadrant for Multichannel Marketing Hubs by Gartner Written on September 26, 2023, by Rob Brosnan, Benjamin Bloom, Tia Smart, Julia Multedo, and Greg Carlucci.
Technology customers are not advised by Gartner to exclusively choose vendors with the highest ratings or other designations, and the company does not promote any vendor, product, or service included in its research publications. The opinions expressed in Gartner research papers are those of the company’s Research & Advisory organisation and should not be taken as factual assertions. Regarding this research, Gartner makes no representations or warranties, either express or implied, including any warranties of merchantability or fitness for a particular purpose.
Gartner, Inc. and/or its affiliates have registered GARTNER as a trademark and service mark in the United States and other countries. Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates and is used herein with permission. Toutes droits réservés.